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Louis Roederer

Buying demand: Asia in focus

Bordeaux, a region with a strong following globally but particularly amongst Chinese buyers, continues to dominate – Lafite Rothschild and Mouton Rothschild remain firm favourites. But as the market has continued to diversify, wine merchants in Asia have been increasingly embracing wines from Italy, Champagne, and the Rest of the World (which hit a record market share in August this year), with Sassicaia, Opus One and Cristal making an appearance in the top twenty.

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